The more the Internet grows, the more Internet-based programs and tools grow. Nowadays, you don’t have to be a techno-savvy super whiz to understand and use them either. There is a dizzying array of user-friendly newsletter, blog, database programs, and more. And there is also an interesting selection of online file-sharing programs that now make [...]

Posted in Business Tools, Clients, Organizing, Technology, Time Management, Uncategorized, VA, Virtual Assistant, business promotion 5 Comments »

Is your copy doing its job? Are your website visitors signing up for your freebies and your services? Are your social media contacts flocking to see what you have to say, and what new products you’ve got up your sleeve? If not, it may be time to do a copywriting check-up. Here are some key [...]

Posted in Business Tools, Clients, Marketing, SEO, Social Marketing, Uncategorized, VA, Virtual Assistant, business promotion 3 Comments »

Social Media is by far one of the most popular and fastest growing networking tools for online businesses. When used in a strategic manner, it can help boost your reputation, bring you key connections, and explode your business. There are many ways you can use social media portals to your advantage. And, as with any [...]

Posted in Blogging, Business Tools, Education, Events, Learning, Marketing, Social Marketing, Time Management, Uncategorized, VA, Virtual Assistant, business promotion No Comments »

How you communicate in all areas of your business is critical to your success. Whether you’re meeting with a client, delegating to your VA or sending out a broadcast to your database, you need to be clear and professional at all times. This may sound pretty straightforward, but without good communication, you compromise your business [...]

Posted in Business Tools, Clients, Marketing, Time Management, Uncategorized, VA, Virtual Assistant, business promotion 1 Comment »

In a separate blog entry, we posted processes for developing an Account Login Spreadsheet that helps keep all your online logins in one place for yourself and your VA. Another great tool to use as part of the foundation for your business is to create systems, procedures and policies. For example, you may have a [...]

Posted in Blogging, Business Tools, Time Management, Uncategorized, VA, Virtual Assistant, business promotion No Comments »

When it comes to launching a product, program or teleclass, you want to have all your ducks in a row, and that means allowing enough lead time for your team to put all the pieces in place. Doing this will position you for the most success, both in terms of the back-end administration tasks as [...]

Posted in Business Tools, Clients, Event Planning, Events, Time Management, Uncategorized, VA, Virtual Assistant, business promotion 2 Comments »

Your potential clients don’t pay nearly as much attention to the features of your product or service as they do to the WIIFM. You’ve heard of the radio station WII-FM, haven’t you? What’s In It For Me? Yeah, it’s great that you have a large network. So, what’s in it for me? It could be [...]

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I love being a guest on other people’s teleseminars. What I love best is the fact that all I have to do is show up and talk when someone else is sponsoring them. I’m responsible for none of the marketing and promotion and registration involved with sponsoring a teleseminar. Best of all is that I [...]

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Viral marketing can best be described as a marketing campaign that permits you to reach a large number of people quickly online, much in the same way a human cold virus might spread throughout an office complex. The online equivalent of word-of-mouth marketing, viral marketing permits people to pass along marketing material to friends, customers, [...]

Posted in Marketing, business promotion No Comments »

Google Alerts are a handy little email notification service provided by Google to let you know when new information in which you might be interested has been posted somewhere online and spidered by the Google searchbot. It’s a no-cost way for you to determine what’s been written online about both you and your competition, as [...]

Posted in Business Tools, business promotion 4 Comments »